The Texas Master Gardener logo is a crucial aspect of maintaining brand consistency and ensuring a strong visual identity across all platforms.
- It is essential to adhere to the guidelines outlined in the Brand Guide to ensure that the logo’s proportions, colors, and clear spaces are maintained, preserving its integrity and impact.
- No modifications are permitted.
- All vendors must be provided with the Brand Guide before starting any project, whether it is a brochure, banner, or t-shirt.
- Each county has the option to use a county-specific logo. The county-specific logos, along with other versions (such as the logo with the AgriLife block, the logo without the agency block or county, single-color logos, and those for dark backgrounds), are available below.
- Materials featuring the old logo may no longer be used. Since 2019, there is only one Texas Master Gardener Program authorized logo.
- If you have any questions, please feel free to email Nicky at [email protected].
- Please note that the use and placement of this new TRADEMARKED logo are subject to restrictions outlined in the Brand Guide.
- Unauthorized use is strictly prohibited.
Fonts:
The fonts used in the logo include a commercial font called Tungsten, which was expanded and modified in Illustrator. We recommend using Open Sans Regular, the font used for the county name, for consistency in other text such as business cards and posters.
Logos are available in numerous formats; if you do not see anything in the file, or only portions of the logo are visible, it is meant for a dark background.
JPG
Best use: websites/digital
Pro: relatively small file size helps web pages load faster
Con: white background; image will become pixelated if enlarged
PNG
Best use: best uses: web/digital
Pro: transparent background
Con: larger file size than .jpg in some cases; image will become pixelated if enlarged
PDF
Best use: with a professional design program such as InDesign; when sending a logo to a designer or a print vendor — especially vendors using the logo on items such as t-shirts
Pro: transparent and scalable, it can be printed as large as you need
Con: larger file sizes
SVG/AI/PDF (Scalable Vector Graphics)
Best use: for print use, to display two-dimensional images, charts, and illustrations on websites
Pro: SVG files can be scaled to any size without losing quality
Con: larger file sizes