
Our gardens may be resting for the winter, but there’s one plant that’s blooming like gangbusters everywhere you turn – grocery stores, discount centers, dollar stores – everywhere. It’s the Poinsettia.
Poinsettia (Euphorbia pulcherrimo) is native of southwestern Mexico and Guatemala where it grows wild in rocky canyons and typically “blooms” in December. It was cultivated and valued by the Aztecs and Mayans long before the arrival of Europeans. Indigenous peoples used Poinsettias for decoration, dye production, and as a fever reducer.
Poinsettias were first associated with 17th century Christian Christmas celebrations in Central America. Since Poinsettias bloom in December, they became elaborate decorations for Christmas celebrations, alters, and nativity scenes. The star shaped leaf patterns reminded Franciscan priests of the Star of Bethlehem. The bright red bracts – red colored leaves – symbolized the blood of Christ. Folk tales soon developed around this beautiful plant.
One Local legend tells of a poor, young Indian girl named Pepita. One Christmas Eve, Pepita was on her way to church when she realized she had forgotten an offering for baby Jesus. She gathered a bouquet of roadside weeds as a gift for the Holy Infant. When Pepita placed her bouquet at the base of the altar, the weeds burst into the vibrant red Poinsettia leaves. This is how the plant came to be called “la flor de Nochebuena” – literally “the Christmas Eve flower,” or simply “the Christmas flower.”
The Poinsettia came to the United States in the 1820s when, a US diplomat to Mexico named Joel Robert Poinsett (yes – he’s the plant’s namesake) sent specimens home to his South Carolina greenhouse. And the rest- as they say – is history.
Today the Poinsettia is estimated to be the world’s most economically important potted plant. In the U.S. alone, about 70 million Poinsettias are sold each year during the six week “holiday period” at a value of $250 million. There are over 100 patented Poinsettia cultivars in the United States.















